The 'One Off' vs. Monthly content & costs involved
The brand film, the TV commercial & the online ad are typically ‘one off’ campaigns. Something a brand may do a handful of these a year with a key message, product or service attached. These are vastly different to regular monthly content retainers with the intent to stay top of mind with your audience
Happy International Women's Day 2024
It’s estimated that only 24% of videographers and 27% of editors are female. A lot of young girls never see examples of women working in roles like ours, particularly in technical roles like camerawork and editing, so we wanted to use our platform to show what we do and provide that kind of representation.
A deep dive into our BBC Food content retainer
We create 8 x recipe videos from scratch every single month for BBC Food. Here’s how…
Is 3D scanning the future for product videos?
Introducing photogrammetry.
A new technique that requires hundreds of photos, take in different orientations to be stitched together into a 3D model using Ai.
How we combined live action and 3D
We came up with an idea for a shot. An impossible shot. A shot where a bottle cap flips up into the air toward the camera lens rotating perfectly to display the brands logo and lands next to product range.
"Kill The Hunger Pains" feat. Philadelphia
Our project "Kill the Hunger Pains" combines a love of horror and love of food! We wanted to make something that challenged our lighting, sound design and story telling skills whilst subtly promoting a household brand that we're all fond of.
What exactly is a 'bank' of content?
Traditionally a client would come to us and ask for creative video production services. That could be a TV commercial, a piece of branded content or a campaign film. Since our inception in 2017 we’ve always doubled down on over delivering assets to maximise a clients investment, but what exactly is it?
10 videos, 9 dishes, 4 sets, 1 day - here's how we did it for Frankie & Benny's
Rigging cameras, lighting and dressing 9 individual dishes in the corner of a busy working restaurant ready for the days shoot is no easy feat.
Video for social, then and now.
An insight into the evolution of video for social, from the perspective of Kieran Edwards (Creative Director) and how the industry has adapted to changes in resource, capability and ever-changing algorithms.