When you think of great food-based video content I’m sure your mind wonders over to the mouth-watering adverts from the likes of M&S and Waitrose - where the standard Sunday roast looks like it belongs in a Michelin starred restaurant.

We recently collaborated with FMX rider and athlete Wayne Jacobs for our motocross film. We wanted to show the creativity, the dedication and the athleticism involved in freestyle motocross riding.